Indeed, for online purveyors of love, business is booming.While people used to meet mostly through friends, says Reuben J.
He turned his back to me to watch the monitor over the pool tables, where the pool players now applauded some exploit. That night I scrolled until I found a handsome man who had written a benign invitation: ‘Let’s get a drink.’ I looked at his profile. The man generally held responsible for internet dating as we know it today is a native of Illinois called Gary Kremen, but Kremen was out of the internet dating business altogether by 1997, just around the time people were signing up for the internet en masse.
Today he runs a solar energy financing company, is an elected official in Los Altos Hills, California and is better known for his protracted legal battle over the ownership of the pornography website than he is for inventing internet dating.
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“Finding a soul mate can cost you.” As the data breach of the adultery website, Ashley Madison.com, has shown, online dating doesn’t come cheap — in terms of monthly fees and, in extreme cases, public embarrassment and lawyer’s fees in divorce court.